Features
Built around how you actually bake.
Six little tools that know about each other. Each does the job you'd expect; together they give you your Sunday back.
Storefront
A shop window with your name on it
Your own little website, themed to match your bakes - hosted at your own address so you can put it on the van, the card, or the tin.
- Your colours, your logo, your photos
- A proper web address with SSL done for you
- Pickup windows and collection notes
- Take card payments through Stripe or Worldpay

Your back office
Recipes and stock that keep up
Edit a recipe, and your costs update in the background. Sell a loaf, and the flour, yeast, and salt tick down on their own. No spreadsheet twiddling, no forgotten reorders.
- Ingredients with the right units, sorted for you
- Scale a recipe for any batch, big or small
- Stock drops as you sell - no counting by hand
- A gentle nudge when something's running low

Orders
One order book for everything
Website orders, phone orders, the wholesale lot at the cafe down the road - all in the same list. Customer history, notes, and deposits right where you need them.
- Every order in one place, however it came in
- Customer profiles with order history and addresses
- Deposits, balance payments, and refunds - tracked
- A printable run sheet by pickup window

Pricing help
Quote a custom cake in a minute
Cost, margin, portions, hydration. The sums you usually do on the back of an envelope - done for you, in seconds.
- Bake cost that uses your real ingredient prices
- Portions and servings worked out for you
- Margin targets that suggest a sensible price
- Hydration maths for bread recipes

Emails
Emails your customers are happy to see
Order confirmations, little "it's in the oven" updates, receipts, a proper newsletter tool. All with your bakery's name and colours on top.
- Branded emails for every order status
- Confirmed, baking, ready, collected - you can edit the words
- Newsletter tool with simple audience groups
- A quiet daily summary for you, too

Cake shed
Self-serve for the walk-ins
For the regulars who pop by when you're elbow-deep in buttercream. They reserve from the cake shed, pay by QR, and you get a heads-up before the door goes.
- A QR code on the counter is the whole setup
- Pay on reserve or on collection - your call
- Holds release automatically if they don't show
- Works from a tablet at the front, hands-free

Have a wander round the demo bakery
A proper, working bakery on Bakerly - seeded with products, orders and recipes. Click about for as long as you like. No sign-up, no pressure.